Growth Hacking is the new king of Silicon Valley, and despite not wearing a crown, is already becoming the new profession in fashion within the online business world despite his youth. It has only six years of history, but companies like Facebook, YouTube, LinkedIn, Dropbox or Airbnb have already begun to bet strongly on the […]
CRM comes from the English Customer Relationship Management which in Spanish means management of the relationship with the client. This is a system that allows you to organize all the activities and interactions of your company with customers. For example, the calls you make to them, the emails you send them, the meetings that you […]
If you want to develop an email marketing campaign you have to make an action plan beforehand, so that you do not become spam from the first mail, to help you we have compiled 5 tips to get a successful campaign. 1. Use marketing permission: This term coined for the first time by Seth Godin […]
SEM (Search Engine Marketing) advertising campaigns can help your company promote its website and its products through ads that appear in the SERPs (search results pages). But, why should your business invest in this resource? Because it has a series of features that will help your business to attract new customers. What reveals the great […]
Still do not know what kind of marketing suits you? We present two alternatives that may interest you. Know the differences between the two, so you can determine which one is best for your business. The 6 Differences between digital marketing and traditional marketing: 1. The diffusion channel they use: This is the main and […]
Every day thousands of advertisers try to reach Facebook users in order to get their attention. Unfortunately, there are so many advertisers who compete to appear in the News Feed of users who are not all seen, since people are not in social networks the whole day, although it is true that they spend many […]
Often companies decide to create a web page because they want to get presence on the web and get the attention of their target, however, just creating it is not enough. Since, they compete against millions of other web pages. If you want your business to excel on the web before all your competitors you […]
Have you ever started to write the name of your company in Google and in the second option that it suggests you have appeared the name of the company + the word “fraud” or “abuse” or “scam”? It is a fairly common problem in terms of online reputation. Let’s give some tips to solve an […]
Online reputation is the reputation of a company, person, product on the Internet and its digital platforms. This reputation is affected by the content that an organization distributes, the reactions and interactions with the users of the web and the activity in all its channels. Building a positive image for your company can take decades, […]
The conversion rate is one of the most important metrics to measure if your strategies are having the expected effect. But many entrepreneurs still do not know how to calculate it or usually relate it to sales. Understand what is the conversion rate and see tips to increase your performance, either in generated leads or […]
